Hallvard Moe's picture
Thor Brødreskift

I am interested in how media matter for democracy. In modern democratic societies, it is common to think that the media are key for the people's rule: The idea is that the media constitute the infrastructure for the public sphere, as channels and arenas where information about politics can be disseminated and discussed, and where the citizens can present their problems for the rulers. I am interested in how well this idea works in practice - at different times through history, with different media technologies, and under different regimes. 

In my current research, I study how media matter for democracy from a user perspective. For this purpose, I co-founded the Bergen Media Use Research group at our department, which i head together with Brita Ytre-Arne. In 2022, I was awarded an ERC Consolidator Grant to launch a new project called "Distributed and prepared. A new theory of citizens’ public connection networks in the age of datafication (PREPARE)".

In my PhD thesis, I studied how media policy in different countries facilitated such a role in the internet era through the regulation of publicly funded broadcasting institutions like the BBC and NRK. A main finding was that media policy, and the regulation of these institutions, did not acknowledge the features that make the web stand out from other media platforms, while at the same time these organisations operated as public service media across platforms. I later studied how such institutions used social media.

Together with colleagues at the University of Oslo and at our department, I have also analyzed media systems in the Nordic region. A key point has been to show what is often referred to as the Nordic welfare state model cannot be understood without concern for the media. 

I have also been interested in how social media like Twitter is used for political debate. With Anders Olof Larsson, I have worked on analyses of Twitter use during election campaigns in Norway, Sweden and Denmark. This collaboration also led to contributions to debates on research ethics and methods for internet research. The empirical analysis have among other things confirmed the hunch that attention is unevenly distributed online, and that it pays to have a position offline to get heard online.

I teach courses on media and democracy, media use, new media technologies, media policy, media institutions and media history.

The most recent master course I have taught are News use, online media and democracy and Advanced topic in media use research. I've also recently a course for exchange students on Norwegian media, and the introductory course to media and communication in our program.

I also supervise master students and PhD-candidates. Get in touch to discuss project ideas!

  • Show author(s) (2023). The Burden of Subscribing: How Young People Experience Digital News Subscriptions. Journalism Studies. 1069-1086.
  • Show author(s) (2023). Ritual check-in, shocked immersion, regained stability: A sequential typology of news experiences in crisis situations. Media, Culture and Society.
  • Show author(s) (2023). Polarisation and echo chambers? Making sense of the climate issue with social media in everyday life. Nordicom Review. 23-43.
  • Show author(s) (2023). Operationalizing distribution as a key concept for public sphere theory. A call for ethnographic sensibility of different social worlds. Communication Theory. 112-121.
  • Show author(s) (2023). Citizens’ news use during Covid-19 Concerns about misinformation and reliance on local news in Denmark, Finland, Norway, and Sweden. 22 pages.
  • Show author(s) (2022). Tillit til mediene. Falske nyheter og partiske journalister? 21 pages.
  • Show author(s) (2021). Understanding digital disconnection beyond media studies. Convergence. The International Journal of Research into New Media Technologies. 1-15.
  • Show author(s) (2021). The Democratic Significance of Everyday News Use: Using Diaries to Understand Public Connection over Time and beyond Journalism. Digital Journalism.
  • Show author(s) (2021). Responsible media technology and AI: challenges and research directions. AI and Ethics.
  • Show author(s) (2021). Doomscrolling, Monitoring and Avoiding: News Use in COVID-19 Pandemic Lockdown. Journalism Studies. 1739-1755.
  • Show author(s) (2020). Temporal ambivalences in smartphone use: Conflicting flows, conflicting responsibilities. New Media & Society. 1715-1732.
  • Show author(s) (2020). Operationalizing exposure diversity. European Journal of Communication.
  • Show author(s) (2020). Methods for datafication, datafication of methods: Introduction to the Special Issue . European Journal of Communication. 203-212.
  • Show author(s) (2020). Folk theories of algorithms: Understanding digital irritation. Media, Culture and Society.
  • Show author(s) (2020). Enabling Cultural Policies? Culture, Capabilities and Citizenship. International Journal of Communication. 4055-4074.
  • Show author(s) (2020). Distributed Readiness Citizenship: A Realistic, Normative Concept for Citizens’ Public Connection . Communication Theory. 205-225.
  • Show author(s) (2020). Deliberative systems theory and citizens’ use of online media: testing a critical theory of democracy on a high achiever. Political Studies.
  • Show author(s) (2019). Wikipedia as an arena and source for the public: a scandinavian comparison of "Islam". Javnost - The Public. 177-193.
  • Show author(s) (2019). Why free news matters for social inequality. Comparing willingness to pay for news in the Nordic region.
  • Show author(s) (2019). Text as Data I: Document Analysis. 14 pages.
  • Show author(s) (2019). Informerte borgere? Offentlig tilknytning, mediebruk og demokrati.
  • Show author(s) (2019). Comparing Platform "Ranking Cultures" Across Languages: The Case of Islam on YouTube in Scandinavia. Social Media + Society. 1-10.
  • Show author(s) (2019). Between ritual and information: Three phases of Norwegian news audiences’ sense-making of the election of Donald Trump. Journalism - Theory, Practice & Criticism. 1-17.
  • Show author(s) (2018). Automatiserte versus selvrapporterte publikumspraksiser? Metodiske utfordringer med tv-metere og spørreundersøkelser. Norsk Medietidsskrift. 1-30.
  • Show author(s) (2018). Approximately Informed, Occasionally Monitorial? Reconsidering Normative Citizen Ideals. The International Journal of Press/Politics. 227-246.
  • Show author(s) (2017). Public service media, universality and personalisation through algorithms: mapping strategies and exploring dilemmas. Media, Culture and Society. 875-892.
  • Show author(s) (2017). Perceptions of journalistic bias: Party preferences, media trust and attitudes towards immigration. 29 pages.
  • Show author(s) (2017). Liberalisering og differensiering. 66 pages.
  • Show author(s) (2017). Digitale tider. 63 pages.
  • Show author(s) (2017). A sociocultural approach to study public connection across and beyond media: The example of Norway. Convergence. The International Journal of Research into New Media Technologies. 391-408.
  • Show author(s) (2016). Why Media Researchers Don't Care about Teletext. 16 pages.
  • Show author(s) (2016). What we talk about when talk about “media independence”. Javnost - The Public. 105-119.
  • Show author(s) (2016). The Media Welfare State: Nordic Media in Times of Change. 8 pages.
  • Show author(s) (2016). Teletext in Europe: From the Analog to the Digital Era. Nordicom.
  • Show author(s) (2016). Teletext in Europe. An Introductory Guide to the Book. 9-12.
  • Show author(s) (2016). Social Media. 5 pages. In:
    • Show author(s) (2016). The International Encyclopedia of Communication Theory and Philosophy.
  • Show author(s) (2016). Sampling Liquid Journalism. 15 pages.
  • Show author(s) (2016). Rearticulating audience engagement: social media and television. Television & New Media. 99-107.
  • Show author(s) (2016). Postscript: Lessons from analyses of a forgotten medium. 5 pages.
  • Show author(s) (2016). From Emerging to Established? A Comparison of Twitter Use during Swedish Election Campaigns in 2010 and 2014. 14 pages.
  • Show author(s) (2016). Freedom of Information and Divides in the Digital Age. Teletext and Internet Use in Norway. 20 pages.
  • Show author(s) (2016). Continuity and change in public service news online: a longitudinal analysis of the Norwegian Broadcasting Corporation. Journalism Studies. 952-970.
  • Show author(s) (2016). Beyond the Buzz: Why Media Policy Researchers Should Study Teletext. 17 pages.
  • Show author(s) (2015). Untangling a complex media system: A comparative study of Twitter-linking practices during three Scandinavian election campaigns. 20 pages.
  • Show author(s) (2015). Twitter på tvers - koblinger mellom journalister og politikere. Norsk Medietidsskrift. 20 pages.
  • Show author(s) (2015). Social Media and Election Campaigns - Key Tendencies and Ways Forward. Routledge.
  • Show author(s) (2015). Renewing the Public Service Media Remit. 18 pages.
  • Show author(s) (2015). Introduction: Social Media and Election Campaigns: Key Tendencies and Ways Forward. 1-10.
  • Show author(s) (2015). Bots or journalists? News sharing on Twitter. Communications. 361-370.
  • Show author(s) (2014). What We Talk about When We Talk about "The Market": Conceptual Contestation in Contemporary Media Policy Research. Journal of Information Policy. 327-341.
  • Show author(s) (2014). Twitter in politics and elections: insights from Scandinavia. 12 pages.
  • Show author(s) (2014). Triumph of the underdogs? Comparing Twitter use by political actors during two Norwegian election campaigns. Sage Open. 13 pages.
  • Show author(s) (2014). The functions of buzzwords: A comparison of 'Web 2.0' and 'telematics'. First Monday.
  • Show author(s) (2014). The Media Welfare State. Nordic Media in the Digital Era.
  • Show author(s) (2014). Structural layers of communication on Twitter. 14 pages.
  • Show author(s) (2014). European State-Aid Control and PSB: Competition Policy Clashing or Matching with Public Interest Objectives? 16 pages.
  • Show author(s) (2014). Comparing "Public Value" as a media policy term in Europe. 20 pages.
  • Show author(s) (2013). Untangling a complex media system: A comparative study of Twitter-linking practices during three Scandinavian election campaigns. Information, Communication & Society. 775-794.
  • Show author(s) (2013). The arm's length principle in Nordic public broadcasting regulation. 18 pages.
  • Show author(s) (2013). Representation or Participation? Twitter use during the 2011 Danish Election Campaign. Javnost - The Public. 71-88.
  • Show author(s) (2013). Public Service Broadcasting and Social Networking Sites: The Norwegian Broadcasting Corporation on Facebook. Media International Australia: Incorporating Culture & Policy. 114-122.
  • Show author(s) (2013). Metodebok for mediefag, 4. utgave.
  • Show author(s) (2013). From fear of television to fear for television: five political debates about new technologies. Media History. 213-227.
  • Show author(s) (2013). A Critique of 'Media Governance'. 11 pages.
  • Show author(s) (2012). Who participates and how? Twitter as an arena for public debate about the data retention directive in Norway. International Journal of Communication. 1222-1244.
  • Show author(s) (2012). What We Talk About When We Talk About Document Analysis. 19 pages.
  • Show author(s) (2012). Twitterbruk under valgkampen 2011 (rapport). Norsk Medietidsskrift. 151-163.
  • Show author(s) (2012). To test or not to test: Comparing the development of ex ante public service media assessments in Flanders and Norway. International Journal of Media & Cultural Politics. 31-49.
  • Show author(s) (2012). Television, broadcasting, flow: key metaphors in online media theory? 28 pages.
  • Show author(s) (2012). Studying political microblogging: Twitter users in the 2010 Swedish election campaign. New Media & Society. 729-747.
  • Show author(s) (2012). Public service news on the web: a large-scale content analysis of the Norwegian broadcasting corporation's online news. Journalism Studies. 90-106.
  • Show author(s) (2012). Methodological and Ethical Challenges Associated with Large-Scale Analyses of Online Political Communication. Nordicom Review. 117-126.
  • Show author(s) (2012). How to Preserve the Broadcating Licence Fee: The Case of Norway. Journal of Media Business Studies. 55-69.
  • Show author(s) (2012). Det underforståtte i mediepolitikken. Eksempelet formidlingsplikt. Nordicom Information. 23-36.
  • Show author(s) (2012). Between Public Service and Commercial Venture: The Norwegian Broadcasting Corporation on the Web 1994-2000. 14 pages.
  • Show author(s) (2011). The Public Sphere: Vol I-IV. Sage Publications.
  • Show author(s) (2011). Mapping the Norwegian Blogosphere: Methodological Challenges in Internationalizing Internet Research. Social science computer review. 313-326.
  • Show author(s) (2011). Introduction: The Political Public Sphere. vii-xiii.
  • Show author(s) (2011). Introduction: The Future of the Public Sphere. vii-xv.
  • Show author(s) (2011). Introduction: The Cultural Public Sphere. ix-xviii.
  • Show author(s) (2011). Introduction: Discovering the Public Sphere. xxxvii-xliii.
  • Show author(s) (2011). General Introduction. xxxi-xxxvi.
  • Show author(s) (2011). Exporting the Public Value Test. The Regulation of Public Broadcasters' New Media Services Across Europe. Nordicom.
  • Show author(s) (2011). Ex Ante Tests in Europe. From Diverging Perspectives to Infinite Conclusions. 7 pages.
  • Show author(s) (2011). Defining public service beyond broadcasting: the legitimacy of different approaches. International Journal of Cultural Policy. 52-68.
  • Show author(s) (2011). Changing relations: Class, Education and Cultural Capital. Poetics. 507-529.
  • Show author(s) (2010). The digital public sphere : challenges for media policy. Nordicom.

More information in national current research information system (CRIStin)

2023-2027 "Distributed and prepared. A new theory of citizens’ public connection networks in the age of datafication (PREPARE)". PI. Funded by The European Research Council, Consolidator Grant.

2021-2025 "Media Use in Crisis Situations: Resolving Information Paradoxes, Comparing Climate Change and COVID-19". WP-leader. Funded by the Research Council of Norway, headed by Brita Ytre-Arne, Uni Bergen.

2021-2022 "Understanding those who don't pay for news". PI. Funded by the Norwegian Media Authority.

2021-2028 "MediaFutures: Research Centre for Responsible Media Technology & Innovation". WP-co-leader. Funded by the Research Council of Norway, headed by Christoph Trattner, Uni Bergen. 

2020-2022 “Datafication, Media and Democracy: Transformation of news work in datafied society”. Supervisor, EU Marie Curie postdoc project with Ana Milolojevic.

2020-2021 "Freedom of Speech in Norway 2020-2022". Work package leader, funded by Freedom of Speech Foundation, headed by Kjersti Thorbjørnsrud, ISF. 

2019-2023 "Intrusive media, ambivalent users, and digital detox" (Digitox). Partner, funded by The Research Council of Norway, headed by Trine Syvertsen, Uni Oslo. Project website.


Past projects:

2016-2021 "Media, Culture and Public Connection: Freedom of Information in 'the Age of Big Data'" (MeCIn). Prosjektleder. Finansiert gjennom Norsk forskningsråds KULMEDIA-program. 

2016-2020 "The Immigration Issue in Scandinavian Public Spheres 1970-2015" (SCANPUB). Prosjektdeltager. Finansiert gjennom Norsk forskningsråds TOPPFORSK-program. Prosjektleder: Jostein Gripsrud. Project website.

2013-2014 "A Longitudinal Analysis of the NRK Online News”. Project manager, funded by Rådet for anvendt medieforskning. Cooperation with the group Measuring Online News Content (MONC).

2009-2012 "Online media participation and the transformation of the public sphere". Funded by the Research Council of Norway.

2008-2010 "Class, higher education, media use and cultural taste". w/Jostein Gripsrud and Jan Fredrik Hovden, funded by Rådet for anvendt medieforskning.

2004-2008 "Public Broadcasters, the Internet, and Democracy. Comparing Policy and Exploring Public Service Media Online". PhD project.

Information about projects and publications can also be found on Academia.edu.