The research group for media use and audience studies focuses on questions concerning how audiences interpret, use and act upon all forms of media texts and content. We examine various dimensions of media use, including identity formation and democratic, rhetorical, social and sociocultural aspects of media use and reception.
We frequently host seminars, in which the members of the group and others present and discuss research and issues relating to our core interests. Additonaly, members teach courses on bachelor- and masters degree level, as well as providing supervision for PhD-and master students.
Areas of research
The group is particularly interested in:
Democracy and citizenship
The use of social media
Identity
Reception theory
Interpretations of political communication
